Our Partners in Craft

Meet the distillers, artisans, and creators bringing their best to Whisky Wonderland.

title sponsor

SFR Distillery is a small-batch, independently operated Canadian distillery crafting premium spirits “at the source”—distilled, bottled, and perfected on-site for bold flavour and a clean finish in every pour. Rooted in craft and driven by what’s next, SFR blends hands-on tradition with forward-thinking innovation, from their smooth 3-year whisky to limited-release expressions available only through The Legendary Club. As they invest in shaping the next generation of premium Canadian whisky, SFR continues to create deeper ways for people to connect through private tastings, behind-the-scenes tours, and one-of-a-kind small-batch releases. This year, they’re proud to serve as the Title Sponsor of Whisky Wonderland, bringing their passion for craft and community to the heart of the celebration.

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